At Entro, I worked as a Senior Graphic Designer and Art Director, where I led the creation of digital assets and visual direction for the brand’s e-commerce and marketing platforms. I designed homepage assets for both desktop and mobile experiences, ensuring a seamless and engaging user journey across all devices. I collaborated closely with team members and management to develop site content and graphics that aligned with seasonal campaigns and business goals. My responsibilities included designing a wide range of visuals such as banners, icons, and multimedia-enhanced images to support product launches and promotions. I also played a key role in presenting creative concepts and ideas that helped elevate the company’s branding and visual identity. This role allowed me to combine design expertise with strategic thinking to drive consistency, innovation, and brand growth.